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On the 27th of February, Dan Clancy posted an open letter detailing Twitch’s plans for the rest of 2025 – a post which has now
The Monster Hunter series has had the online community in mind from its very inception back in 2004. To overcome overwhelming obstacles, hunters have always
The Korean live-streaming scene has finally settled into a stable rhythm after the disruption caused by Twitch’s shutdown back in February of 2024. New platforms
The Like a Dragon series, known previously as the Yakuza series in the West or as Ryū ga Gotoku in Japan, had a spike in
On the 27th of February, Pokémon Day 2025 will give trainers around the world a glimpse into all the big events coming up this year.
Sid Meier’s Civilization is one of the oldest PC gaming series still finding popularity today, dating back to the first game’s release in 1991. Where
Tom Clancy’s Rainbow Six Siege remains one of the most unique competitive shooters in esports. With its fast-paced, tactical gameplay requiring seamless teamwork, players are
For new entrants to the live-streaming arena, the sheer mass of information can be overwhelming. Platforms, streamers, gaming titles, variety content – with so many
RPGs have some of the strongest debut viewerships on live streaming. While it’s usually flashier titles like ARPGs (Elden Ring) or JRPGs (Final Fantasy VII:
At this point, it’s no secret that publishers are growing wary of launching new live service games due to a number of high profile shutdowns.
A few keystone games are so influential that they shape the entire gaming landscape, spawning a wave of works inspired by (or straight-up copying) the
The importance of influencer marketing for reaching gamers can’t be overstated. In 2024, the market size for influencer marketing reached $24B USD – nearly double
Indie publishers struggle to get noticed. While publishers behind AAA titles can generally rely on their prior reputation or bankable IP to attract the initial
Film and TV adaptations of popular game franchises have gained credibility in recent years with a slew of both critically and commercially successful projects. Shows
Smite entered the MOBA game later than many other titles, launching even a year after Dota refreshed the series with Dota 2. Despite this late
People tend to pit sports and video game viewership against one another as forms of entertainment, a relic of an era where sports were for
At Stream Hatchet, we believe the best way to evolve is by listening to our customers. Over the past year, we’ve heard consistent feedback about
Many potential players form their first impression of a game based on its performance on live streaming. As streamers play the game, opinions spread around
Live streaming exists in an interesting space. While people turn to live streaming for entertainment, comfort, and a sense of stability, holidays can completely disrupt
Roblox was among the many socially-oriented apps and games boosted by the COVID pandemic. But while games like Animal Crossing, Second Life, and VRChat all
The esports industry continues to grow in scope, reaching new audiences and adopting novel strategies to entertain fans. 2024 was a massive year for esports
The past decade has been ruled by Marvel mania, with superheroes flooding the realms of film, TV, toys, merchandise, and IRL events. Video games have
Path of Exile is a game for hardcore action RPG (ARPG) fans, allowing players to dissect and analyse every possible skill, attribute, and piece of
The Game Awards celebrate the most influential, innovative, and imaginative games each year. On the 13th of December 2024, awards will be handed out across
Now entering its fourth edition, The Streamer Awards has established itself as the definitive ceremony for spotlighting excellence in the live-streaming industry. With the first
Among the top live-streaming platforms, BIGO LIVE is relatively unassuming. Unlike platforms like Kick, which made a splash by rejecting the norms set by Twitch,
VTubers come in many forms; in fact, it’s one of the many reasons a growing number of streamers are trying their hand at this emerging
UPDATE: This article was updated on the 4th of December 2024 with a complete overview of Kai Cenat’s Mafiathon 2 and a look at the
Twitch emotes are an oft overlooked aspect of live-streaming culture, despite being one of the most basic elements of Twitch. These tiny images contain a
As the Switch nears the end of its lifecycle, gamers are nervously anticipating the announcement of the so-called “Switch 2”. Fans are holding back on
This week’s #Ads of the Week was dominated by endemic video games sponsoring streamers. xQcOW took the top spots with two of his streams this
This week’s #Ads of the Week has activations from two video games and one non-endemic brand in the live streaming space. Coming in first place
There was a tight race for this week’s #Ads of the Week, with all three activations hitting close to 42,000 hours watched. Sykkuno eked out
This week’s #Ads of the Week was dominated by games and endemic brands. Taking the top spot with 105,000 hours watched was Towelliee with an
This week’s #Ads of the Week were activations by brands through a variety of games and streamers. The top streams were from AnthonyZ, Maximilian_DOOD, and
The most recent #Ads of the Week was dominated by activations with channels streaming the release of Lost Ark last week. CAHOS_Gaming, Senderfn, and jessirocks
On the 27th of February, Dan Clancy posted an open letter detailing Twitch’s plans for the rest of 2025 – a post which has now
The Monster Hunter series has had the online community in mind from its very inception back in 2004. To overcome overwhelming obstacles, hunters have always
The Korean live-streaming scene has finally settled into a stable rhythm after the disruption caused by Twitch’s shutdown back in February of 2024. New platforms
The Like a Dragon series, known previously as the Yakuza series in the West or as Ryū ga Gotoku in Japan, had a spike in
On the 27th of February, Pokémon Day 2025 will give trainers around the world a glimpse into all the big events coming up this year.
Sid Meier’s Civilization is one of the oldest PC gaming series still finding popularity today, dating back to the first game’s release in 1991. Where
