As the esports landscape continually evolves, a thrilling development is set to redefine the scene: Valve and Perfect Group are hosting its first Counter-Strike 2
It is hard to deny that Fortnite has been, ever since the release of the game, one of the pillars of the live streaming industry,
After 26 years in the gaming world, Tibia, one of the earliest MMORPGs, proves it’s staying power through a recent resurgence in player engagement. Despite
Shroud saw a sharp rise in Unique Registered Viewers (URVs) and Returning Registered Viewers (RRVs) in September, largely due to his spotlight on games like
The launch of Diablo 4 Season 2 on October 17th didn’t go exactly as planned, with some unforeseen issues causing a slight delay. However, this
Ark: Survival Evolved hit the top live streaming charts at the beginning of the month when its official servers reset in preparation for the release
The long-awaited Bethesda game, Starfield, was finally released on early access last Thursday, August 31st 5pm PDT. Despite not being released in some time zones
Ever since the dawn of the esports era, Rocket League has secured its position as one of the most watched and loved games. The unique
The 2023 FIFA Women’s World Cup concluded on Sunday with Spain emerging as the winner, defeating England with just one goal. The tournament saw record
Naraka Bladepoint, the brainchild of 24 Entertainment, a game developer from China, hit the gaming world on August 11, 2021. The game was an addition
Battlegrounds Mobile India has shown dramatic growth on live-streaming platforms since it has been unbanned in India at the end of May. From June 1
The newest live-streaming platform on the market, Kick, has been gaining traction among creators with their desirable 95/5 revenue split. Recently signing Twitch top creators,
This week so far, new video game release Diablo IV and almost 10-year-old game Rust have soared to the top of the live streaming charts,
Diablo IV has quickly become one of the most popular games in livestreaming overtaking the Just Chatting category for 6 consecutive days in a row.
What is Omega Strikers Omega Strikers is a free-to-play footbrawler game developed and published by Odyssey Interactive. The action sport video game revolves around 3v3
The Last of Us took live streaming by storm in Q1 2023. The use of video game IP outside of the gaming industry is on
April’s top gaming activations came from some of the biggest streamers on Twitch, IlloJuan, zackrawrr (Asmongold), and Doublelift. Disney- Speedstorm The top activation in live
On April 25th the closed beta for Ubisoft’s latest arena shooter XDefiant concluded after generating 7.3M hours watched across major live streaming platforms. What is
Over Easter Weekend the Super Mario Bros. Movie was able to break box office records by becoming the highest-grossing domestic debut in 2023 with $106.1
Released 23rd Feb 2023 The horror survival game released in early access on the 23rd of February 2023 and in a month since its release
The Streamer Awards was one of the biggest events this year for both creators and their communities in live streaming. Overall the production of the
On Wednesday, March 22nd, Valve announced the upcoming summer release of Counter-Strike 2, to be built on Source 2. They also announced a limited test
The Kings League regular season wrapped up last weekend and teams are prepping for the playoffs starting Friday, March 24th in Barcelona. The entire season
On February 11th, Counter Strike: Global Offensive (CS:GO) reached a peak of 1.320M players on Steam, breaking its previous record of 1.308M players set in
While Twitch is often thought of as a gaming-centric live streaming platform, the amount of non-gaming content is on the rise. As reported in our
Stream Hatchet is pleased to announce the release of our 2022 Yearly Video Game Live Streaming Trends Report. In the report, we cover game streaming
In the first week of the Dead Space remake release the game accumulated a total of 10.3M hours watched across major streaming platforms and reached
Top 3 Peak Female Streamers QTCinderella had the highest peak viewership for all female creators on Twitch in 2022. Her Streamer Awards event was able
The Esland Awards for 2023 has concluded setting this year’s highest peak viewership so far. The annual award show showcasing the Spanish-speaking community was able
Chess.com Chess has reached a new level of popularity in 2023. According to Chess.com, January 20th had the most active members playing chess on their
Headphones are a staple in both the gaming and live streaming space across all types of creators. Many influencers incorporate a gaming headset or a
Awesome Games Done Quick concluded last week with a whopping 9.3M hours watched on their Twitch channel during the week-long stream. What is Awesome Games
The Last of Us premiered on HBO January 15th to the delight of fans who have been eagerly waiting for the newest video game tv
Twitch and live streaming platforms have always been a place where people have discussed finance-related topics, especially crypto currencies. In the last few months, The
The Guard, a non-franchised American VALORANT team, have claimed their first victory of the year at the first North American Lan, the “Ludwig x Tarik
The “I’m Only Sleeping” category on Twitch has seen an incredible burst in viewership in the last two years. In 2020, the category only had
While Twitch has become categorized as a gaming focused platform, there are many other creatives who find value in being able to live stream their
Mobile games have become a staple in the gaming and entertainment industry because of their accessibility and the increasing quality of the games developed as
As livestreaming continues to expand, Ibai Llanos once again stands at the forefront of innovating the livestreaming experience with his new competition, the Kings League.
Some of the most popular video game events in recent years have included metaverse-like experiences, the newest craze in the gaming technology sphere. Virtual concerts
Tesla was the most mentioned car brand on Twitch in November. Tesla was able to generate 207K Twitch chat mentions last month which was a
Amazon Prime Video has purchased the rights to stream this year’s Thursday Night Football on Prime Video. Amazon has also opted in to allow Twitch
In the live streaming space it’s common knowledge just how dominant the Just Chatting category is on Twitch. However, when looking at the whole picture
Luminosity was once again the top esports organization by combined esports and content creation hours watched in November. With almost 18 million hours watched in
In its first week of release, Nintendo’s Pokémon Scarlet and Violet reached #1 in the live streaming charts with 36.8 million hours watched. It also
Ludwig hosted his Subathon 2.0 event on November 18-20. For 50 hours Ludwig was trapped inside a 12 x 12 ft glass box in the
Monster Energy partnered with EA for an Apex Legends tournament this week called “Monster Mayhem,” which garnered 89K hours watched across live streaming platforms. The
The newest game in the God of War series, Ragnarök, had an extremely successful launch this week, both in retail sales and across live streaming.
Gaules takes the Top Spot on the Streaming Leaderboards For the first time in 3 consecutive months, xQc has fallen from the #1 spot in
League of Legends Worlds Pushes Them to #1 League of Legends jumps up 2 spots to reclaim the top spot in gaming for all of
Stream Hatchet is pleased to announce the release of our Video Game Live Streaming Trends Q3 2022 Report. In the report, we cover game streaming
V Rising, the vampire survival game from Stunlock Studios, boosted its game engagement over the Halloween weekend with several marketing strategies deployed both in-game and
On October 21st YouTube Gaming live streamer Ludwig threw one of the largest Super Smash Bros. tournaments in live streaming. The event was able to
The newest creator-made game show, Juiced, made its debut on September 30th to a peak audience of 124K viewers. The show, hosted by top Twitch
For the first time since May of this year, GTA V was knocked out of the top games in live streaming spot. The open-world game
VCT Boosts Esports Live Streaming Viewership The Valorant Champions Tour, which wrapped up in September, had a big effect on the top esports organizations in
Twitter is an essential communication tool for gamers to keep their fingers on the pulse of gaming media. Whether it’s a Game Publisher, Tournament Organizer,
CS:GO saw the highest percentage of viewership of any top 10 game in live streaming last quarter from esports. Over half of the game’s viewership
Twitch announced that they will begin banning certain gambling streams October 18th. The news comes after top streamers like Pokimane and Mizkif threaten to go
Coinbase and VISA’s logos have seen a boost in live streaming presence in August. Combined, they took up 83% of the total credit card and
Activision and Infinity Ward hosted Call of Duty: NEXT on Thursday, September 15th and announced big updates regarding their Warzone and Modern Warfare games. The
Nintendo streamed their second Direct of 2022 on September 13th. The show was broadcast on the publisher’s United States and Japan channels, however, the UK
While live streaming hours watched declined 15% from Q2 2021 to Q2 2022, esports hours watched is only increasing. From H1 2021 to H1 2022,
LUMINOSITY TOPS CHARTS FOR SECOND STRAIGHT MONTH Despite a slight drop in viewership for its top content creator xQc, Luminosity once again led all esports
Who is Kyedae Kyedae Shymko, who goes by Kyedae on Twitch, is a popular live streamer and content creator for the esports organization 100 Thieves.
The winners for #Ads of the week are Two Point Campus, GameStop, and Papa John’s. Two Point Campus Two Point Campus takes first place in
Who is Shroud Michael Grezesik, better known as Shroud, is a living legend in esports. Shroud is a former professional CS:GO player and currently is
Online gambling has seen a considerable rise in popularity in the last few years on live streaming platforms, drawing in huge audiences. Slots and poker
Tower of Fantasy is the sole winner of #ads of the week. Tower of Fantasy Sweeps Live Streaming Ads Tower of Fantasy is a shared
More and more brands are advertising in esports and partnering with organizations as they expand their reach in the live streaming industry. Most esports teams
This weeks #ads of the week winners are MultiVersus, Sony, and Honda. MultiVersus returns to ads of the week for the second week in a
Ludwig Ahgren is one of the most well known gaming creators in the world. Ludwig started his live streaming career in 2018, streaming popular Nintendo
Aim Lab, an aim training game from publisher State Space, is quickly becoming one of the most active brands in esports and live streaming. The
This weeks #ads of the week features two sponsors; NordVPN and Multiversus NordVPN generated not one, but two of the most watched sponsored streams this
As livestreaming and esports has become more mainstream, non-gaming brands are rushing into gaming to reach young consumers where it matters. According to NewZoo 70%
This weeks #ads of the week have been hijacked by PlayStation and Stray. Chimeraland has also returned to the top 3 for the second week
This week’s live streaming #ads of the week features two sponsors; Amazon Prime and Chimeraland. Ranking in first place, we have TwitchPresents who partnered with
Stream Hatchet has released the 2022 Brands in Gaming and Esports Report, covering the state of advertising and brand sponsorship in live streaming. We dive
Apex Legends has once again risen to one of the Top 10 Games in the live streaming space for the first time since Q3 2021.
In this weeks #ads of the week we see another dominating performance by The Quarry partnering with two members of OfflineTV as well as a
YouTube Gaming star Ludwig hosted another successful creator event this weekend, Mogul Money Live, sponsored by HyperX Gaming. From appearances on Ludwig’s YouTube channel, HyperX
Big events have taken over this week’s live streaming #ads of the week. Incredible performances by Ludwig’s Mogul Money Live and Mizkif’s Smite Invitational propelled
On June 25th Spanish streamer Ibai broke Twitch’s viewership record with 3.3 million concurrent viewers during his boxing event. The previous record was held by
Fall Guys has hit a resurgence in live streaming last week with the release of the free-to-play version, amassing over 11.7M Hours watched across the
This week we’re previewing Stream Hatchet’s 2022 Brands in Video Gaming and Esports Report. The report is perfect for brand marketers and marketing agencies looking
This week’s Live Streaming #Ads of the Week leaderboards have arrived. They feature Gamer Supps with Pestily; The Boys with PaulinhoLOKObr; and Softgiving, Capital One
On June 7th, 2022, OTK (One True King) announced their new partnership with LA and Ukraine-based tournament operator, WePlay Esports. The content creation powerhouse will
This week’s live streaming Ads of the Week has been taken over by some new competition. In first place we have Lilith Games’ Rise of
This week’s live streaming ads of the week were dominated by game partners, including The Quarry and Veiled Experts. In first place was Squeezie with
This week we’re taking a look at the top energy drink brands mentioned in Twitch chat for May 2022. Last month, Red Bull secured the
This week’s live streaming Ads of the week were swept by the new game release, V Rising. Stunlock Studios has partnered with several content creators
The Johnny Depp vs. Amber Heard defamation trial gained a huge amount of traction on live streaming, garnering 26.7 million hours watched on Twitch. The
League of Legends: Wild Rift has been out for over a year and a half and has seen some great success among casual and esports
After looking at the data, we’ve concluded that the most popular day of the week to stream Battle Royale games is Sunday. On average, viewers
This week’s live streaming Ads of the Week leaderboard was a close run between all three streamers, with two game sponsors and a non-endemic brand
The PGL Major Antwerp CS:GO tournament ended last weekend and racked up some incredible stats on live streaming platforms. Gaules, the popular Brazilian streamer, co-streamed
This week, Stream Hatchet is taking a look at fan engagement with sportswear brands in Twitch chat. We’re looking specifically at English language channels for
This week’s #Ads of the Week leaderboard features stylishnoob4 with Gillette, Zizaran with Lenovo, and kingfufruitcup with Samsung! Sylishnoob4 had 77k hours watched on his
On Monday, May 16th, Gaules broke his own viewership record while co-streaming the PGL Antwerp Major with a peak concurrent viewership of 684k. The peak
