Dragon Ball Z Games Live Streaming Viewership Boosted with Fortnite Collab
Anime and video gaming culture have always been intertwined. Looking back all the way to the 80’s when Japanese consoles were brought to the US,
August 19, 2022
Anime and video gaming culture have always been intertwined. Looking back all the way to the 80’s when Japanese consoles were brought to the US,
Tower of Fantasy is the sole winner of #ads of the week. Tower of Fantasy Sweeps Live Streaming Ads Tower of Fantasy is a shared
Who is Peter Park Peter Park is a popular Twitch streamer who joined the esports organization 100 Thieves as a content creator, part of their
More and more brands are advertising in esports and partnering with organizations as they expand their reach in the live streaming industry. Most esports teams
This weeks #ads of the week winners are MultiVersus, Sony, and Honda. MultiVersus returns to ads of the week for the second week in a
Ludwig Ahgren is one of the most well known gaming creators in the world. Ludwig started his live streaming career in 2018, streaming popular Nintendo
Aim Lab, an aim training game from publisher State Space, is quickly becoming one of the most active brands in esports and live streaming. The
This weeks #ads of the week features two sponsors; NordVPN and Multiversus NordVPN generated not one, but two of the most watched sponsored streams this
Esports and content creation organization FaZe Clan became a publicly-traded company last week, under the stock ticker, FAZE, with hopes to increase their reach and
This weeks #ads of the week have been hijacked by PlayStation and Stray. Chimeraland has also returned to the top 3 for the second week
VALORANT reached the top game in live streaming last week with 36 million hours watched across Twitch, YouTube Gaming, and Facebook Gaming between July 11th
This week’s live streaming #ads of the week features two sponsors; Amazon Prime and Chimeraland. Ranking in first place, we have TwitchPresents who partnered with
Stream Hatchet has released the 2022 Brands in Gaming and Esports Report, covering the state of advertising and brand sponsorship in live streaming. We dive
In this weeks #ads of the week we see another dominating performance by The Quarry partnering with two members of OfflineTV as well as a
YouTube Gaming star Ludwig hosted another successful creator event this weekend, Mogul Money Live, sponsored by HyperX Gaming. From appearances on Ludwig’s YouTube channel, HyperX
Big events have taken over this week’s live streaming #ads of the week. Incredible performances by Ludwig’s Mogul Money Live and Mizkif’s Smite Invitational propelled
On June 25th Spanish streamer Ibai broke Twitch’s viewership record with 3.3 million concurrent viewers during his boxing event. The previous record was held by
On June 7th, 2022, OTK (One True King) announced their new partnership with LA and Ukraine-based tournament operator, WePlay Esports. The content creation powerhouse will
This week’s live streaming Ads of the Week has been taken over by some new competition. In first place we have Lilith Games’ Rise of
This week’s live streaming Ads of the week were swept by the new game release, V Rising. Stunlock Studios has partnered with several content creators
The Johnny Depp vs. Amber Heard defamation trial gained a huge amount of traction on live streaming, garnering 26.7 million hours watched on Twitch. The
The PGL Major Antwerp CS:GO tournament ended last weekend and racked up some incredible stats on live streaming platforms. Gaules, the popular Brazilian streamer, co-streamed
This week’s #Ads of the Week leaderboard features stylishnoob4 with Gillette, Zizaran with Lenovo, and kingfufruitcup with Samsung! Sylishnoob4 had 77k hours watched on his
On Monday, May 16th, Gaules broke his own viewership record while co-streaming the PGL Antwerp Major with a peak concurrent viewership of 684k. The peak
Nintendo’s first Indie World Showcase of 2022 premiered on Wednesday, May 11th. In the 26-minute broadcast, Nintendo aired trailers for 12 upcoming indie games, and
The new Overwatch 2 PvP beta dropped this week and it’s safe to say that players were excited. With a change to 5v5, a new
Stream Hatchet has released our Video Game Live Streaming Trends Q1 2022 Report. We look into the past and current state of the live video
This week’s #Ads of the Week saw some new additions to the leaderboard, including 2 female streamers and 1 VTuber. In the number one spot
Since the Russian invasion, regular life in Ukraine has been disrupted, people have been displaced from their homes, and thousands of lives have been lost.
Topping the #Ads of the Week charts this week were Mizkif with Hello Fresh, xGuiRy with Rustcases, and ElMariana with Coca-Cola. In first place, Mizkif
This week’s #Ads of the Week were dominated by several Fextralife streams and one from mikelabelle. Fextralife partnered with Playstation this week to promote Horizon
Nintendo’s Kirby franchise has been around for three decades and has been sucking in players from all over the world. However, when it comes to
Fortnite’s newest Chapter 3 season 2 was released last week, with the removal of one key feature: building. An update soon after added a Zero
This week’s #Ads of the Week was dominated by endemic video games sponsoring streamers. xQcOW took the top spots with two of his streams this
This week’s #Ads of the Week has activations from two video games and one non-endemic brand in the live streaming space. Coming in first place
Elden Ring, one of the most-hyped game releases so far this year, has created headlines in its first two weeks. It hit over 950K peak
We’re celebrating female streamers here at Stream Hatchet for International Women’s Day today! Historically, gaming has been thought of as a traditionally male-dominated space. However,
Elden Ring, the newest action RPG from FromSoftware and Bandai Namco, has received critical acclaim in its first week of release. Similar to the Souls
Lost Ark, Amazon Game’s newest MMORPG, has been breaking records across the board since its release last week. In just 24 hours after the free
The most recent #Ads of the Week was dominated by activations with channels streaming the release of Lost Ark last week. CAHOS_Gaming, Senderfn, and jessirocks
The February 9th Nintendo Direct was full of new game announcements for later this year. Missing from the lineup, however, was news about Metroid Prime
tldr; Platform war streamers who switch from Twitch to YouTube Gaming tend to see short-term dropoff in peak viewership, but after a few years, gains
The latest #Ads of the Week features sponsored streams from Lenovo, Microsoft, and Pizza Hut. Pizza Hut sponsored a stream with ShivFPS to promote their
The latest #Ads of the Week features sponsored streams from Corsair and Modelo! While many endemic brands like Corsair deploy plenty of marketing campaigns on
Teamfights Tactics reached its highest weekly viewership on Twitch, YouTube Gaming, and Facebook Gaming following the release of Set 6.
The latest #Ads of the Week featuring loltyler1, alanzoka, and JERICHO in partnership with Doritos & Twitch Rivals, Gillette, and Samsung!
Garena Free Fire eclipsed Fortnite as the most watched battle royale across Twitch and YouTube Gaming with 1.08B hours watched YTD!
Mid-Tier influencers generated 40% of live streaming viewership across Twitch, YouTube Gaming, and Facebook Gaming in Q3!
Netflix film viewership has been released; how does it compare to game viewership on live streaming platforms?
The latest #Ads of the Week featuring Swagg, Mizkif, and HasanAbi in partnership with Doritos, Old School Runescape, and Far Cry 6!
The latest #Ads of the Week featuring GTAWiseGuy and NordVPN! The duo combined to hold the top three spots last week!
Twitch, YouTube and Facebook are typically the platforms that come to mind when marketers think of where to reach gaming audiences. While these platforms do
Are Riot Games fans loyal to one title? Dive into the viewer overlap analysis of all games under the Riot Games umbrella.
The latest #Ads of the Week featured sponsored streams from Ramee, shroud and Joueur_du_Grenier.
Recently, car brands like Honda have become widespread in the gaming industry and are racing towards sponsorship deals that promote brand affinity.
The trend of speedrunning games experienced huge growth across all major live-streaming platforms, with over 230K speedrun stream titles since 2019!
The latest #Ads of the Week featured sponsored streams from NICKMERCS, and shroud in partnership with G FUEL and NARAKA: BLADEPOINT!
Bitcoin, the face of crypto, continues to lead cryptocurrency buzz with over 188K Twitch chat mentions during July.
The latest #Ads of the Week featured sponsored streams from NICKMERCS, Fextralife, and ZeratoR in partnership with Under Armour and New World!
Since January, audience overlap from Call of Duty: Warzone to Apex Legends has increased 8 points!
In the newest edition of #Ads of the Week, the New World closed beta is still on top but closely followed by Tribes of Midgard.
The MMO genre is beginning to make a live streaming comeback in 2021!
The latest #Ads of the Week featured sponsored streams from NICKMERCS with G FUEL and two Rust streams from Frost_!
2021 live stream viewership has increased by an average of 49% compared to 2020.
Live streamers are growing their audience by taking advantage of social media platforms like TikTok.
Trainwreckstv and sponsor Stake.com were back on top in the latest #Ads of the Week.
Gillette and alanzoka were back on top in the latest #Ads of the Week while Nmplol and Mizkif were close behind thanks to Brave and The Ridge.
Beginning in 2020, Australia has steadily emerged as a major region for video game live streaming.
The latest top #Ads of the Week was led by TimTheTatman followed by alanzoka and LIRIK!
The latest top #Ads of the Week was led by Trainwreckstv, GMHikaru, and NICKMERCS in partnership with Stake, Polymarket, and Sniper: Ghost Warrior Contracts 2.
Major brands are moving towards marketing within the video game and esports communities!
YouTube Gaming dominated sim racing esports viewership with 758K hours watched between 2019-2020!
The latest top #Ads of the Week was led by xQcOW and Trainwreckstv in partnership with Stake which claimed every spot on this week’s list!
Sponsored live streams containing #ad have increased an average of 79% year-over-year. More marketing budgets have moved towards streaming.
The latest top #Ads of the Week was led by xQcOW, Trainwreckstv, and auronplay in partnership with Stake and Enlisted.
Stream Hatchet’s Streaming Political News report details the importance of using Twitch and YouTube to reach young voters.
The latest top #Ads of the Week was led by ludwig, Trainwreckstv, and summit1g in partnership with Bose, Stake, and Enlisted.
The top #Ads of the Week led by ludwig, shroud, and TimTheTatman in partnership with Bose, AT&T, and Herman Miller.
Live streaming hours watched across Twitch, YouTube Gaming, and Facebook Gaming increased 80% in Q1 year-over-year.
The top #Ads of the Week led by KendineMuzisyen, shroud, and GTAWiseGuy in partnership with Raid: Shadow Legends, AT&T, and Incent.
The top live stream sessions of March 2021 featured Free Fire channels on YouTube Gaming and xQc on Twitch.
The top sponsored segments were led by ludwig in partnership with Americas Cardroom during the 15-day subathon.
The chess category on Twitch has reached all-time highs with the help of popular streamers and esports organizations signing professional players.
Asmongold hosted an incredibly successful charity stream and ludwig is still streaming 8 days later.
The top #Ads of the Week on Twitch and YouTube Gaming featuring benjyfishy and ibai working with Tracker Network and Spotify!
Battle Royale, First-Person Shooter, and MOBA genres combined to decrease over 3% in hours watched since August 2020.
Facebook Gaming reached 527K average monthly viewers in January 2021 setting an all-time high for the platform.
Myth, LuluLuvely, and jakenbakeLIVE partnered with TurboTax, Aimlabs, and 7Eleven for unique campaigns.
Just Chatting continues to reign over all other categories with League of Legends and GTA V rounding out the top three.
YouTube secured 95% of the inauguration live stream viewers compared to Twitch’s 5%.
TheGrefg reached 2.5M concurrent viewers on Twitch while streaming the reveal of his in-game Fortnite skin.
The OfflineTV server on Rust caused the game to reach it’s highest viewership in years.
PUBG Mobile and Garena Free Fire lead the way for mobile gaming as the category increases in popularity in the west.
Last week’s most watched games across Twitch, YouTube Gaming, and Facebook Gaming had some surprises. The viral Rust server shared by OfflineTV, Sodapoppin, xQcOW, and
Six out of the top ten peak streams between December 7th – December 13th came from non-English channels.
Stream Hatchet Webinar ft. Nicole Pike Join us on December 15th, 2020 at 1pm ET for an exclusive webinar discussing esports audiences, female creators, and
Stream Hatchet Weekly Newsletter: Galactus Event, Just Chatting, and WoW: Shadowlands
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