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This Week’s Meta: HasanAbi

HasanAbi has been one of prominent influencers discussing politics on Twitch, further increasing his engagement over the past few months during election season. His three

This Week’s Meta: The Real Knossi

TheRealKnossi dominated peak viewership last week with his Horror Camp 2020 stream involving several other influencers. This latest event generated his highest peak audience this

This Week’s Meta: Dream

Dream streamed on both YouTube and Twitch, successfully reaching top 5 influencer peak viewers on each platform. Dream has been one of the fastest growing

This Week’s Meta: DrLupo x Borat

DrLupo teamed up with Borat to play games on stream while promoting the new movie sequel. Borat’s second movie (officially titled Borat Subsequent Moviefilm: Delivery of

THIS WEEK’S META: FIFA 21

With FIFA21 releasing last week on October 6th, it has generated a significant amount of hours watched. Last week proved to be the game’s best

Riot Games Leads Publisher Market Share

League of Legends World Championship helps lift Riot Games to largest publisher market share last week. This past week, we analyzed publisher market share across

This Week’s Meta: Genshin Impact

The new free-to-play RPG game made some waves on streaming platforms following its release reaching over 14M hours watched. Genshin Impact has taken the western

This Week’s Meta: Amazon Watch Parties

Amazon is using its subsidiary, Twitch, to push Amazon Original Series content in front of a new audience. The trillion dollar company leveraged Twitch streamers

This Week’s Meta: Mobile Gaming

TL;DR: Garena Free Fire and PUBG Mobile secure two of the most watched games across Twitch, YouTube Gaming, and Facebook Gaming. Mobile gaming continues to

This Week’s Meta: Among Us

TL;DR: Among Us has risen to the top of the charts as one of the most watched games last week beating out titles like GTA

This Week’s Meta: FaZe Clan

TL;DR: The premier esports organization signed LeBron James Jr. days after NBA player Ben Simmons became an investor, adding to an already stacked roster of

Audience Overlap Analysis: TimTheTatman

TL;DR: TimTheTatman’s audience overlaps heavily with other big Call of Duty: Modern Warfare streamers. In order for brands, agencies, and publishers to make strategic decisions

THIS WEEK’S META: SGDQ 2020 Online

TL;DR: Games Done Quick hosted their Summer online event this past week and raised over $3.2M for Doctor Without Borders. GDQ is no stranger to

Top Female Twitch Streamers of 2020

TL;DR: Pokimane leads all Twitch female streamers in total hours watched this year. The future of streaming is female. The audiences of female streamers continue

This Week’s Meta: Fall Guys

TL;DR: Fall Guys broke into the top 3 most watched games across North American streaming platforms. Battle royales have made a huge impact on the

Top Sony Games in Streaming

TL;DR: Sony’s PlayStation exclusive games often generate high peak viewership. TLOU2, Death Stranding, and Ghost of Tsushima had the highest peaks all time. SONY and

This Week’s Meta: Fall Guys Launch

TL;DR: xQcOW, Rubius, and Lirik captured the most viewership while streaming the newest popular game Fall Guys on its launch day. The newest game to

#Ads of the Week: July 27th – August 2nd

TL;DR: Postmates leveraged Mizkif to generate the most viewership for a sponsored stream last week. Additionally, Charmin and Warframe made appearances at the top of

This Week’s Meta: Battle Royales

TL;DR: The games with the highest peak concurrency last week came from the most popular battle royale games on pc/console and mobile: Fortnite and PUBG

GVC TOP TEN: 7/20 – 7/26

Just Chatting content still on top, Fortnite reached a massive peak viewership, and Minecraft surges. The latest edition of the most watched games across Twitch,

This Week’s Meta: Ghost of Tsushima

TL;DR: Sucker Punch’s new PlayStation 4 exclusive, Ghost of Tsushima, released last Thursday. Fextralife, LIRIK, and CohhCarnage brought in sizable viewership while showcasing the latest

GVC Top Ten: 7/13 – 7/19

TL;DR: Just Chatting, League of Legends, and Fortnite remain at the top and the Ghost of Tsushima release drew sizable viewership. Last week’s top ten

GVC Top Ten: 7/6 – 7/13

TL;DR: Just Chatting continues to lead all categories, mobile games realize substantial growth, and CS:GO hit the hardest with 26% decline. Last week’s Top 10

This Week’s Meta: Lando Norris

TL;DR: Lando Norris was 3rd in total F1 2019 Hours Watched across all platforms and also placed 3rd in the Austrian Grand Prix on 7/5/2020.

GVC Top Ten: 06/29 – 07/05

TL;DR: Just Chatting led all categories, Dota 2 drops out of the top ten, and VALORANT climbs back onto the list.

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YoY Growth: Facebook vs. Mixer

While Facebook has seen an increase of 345% in total hours watched since April 2019, Mixer has declined 26% over the same period.

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eRacing Trends in 2020

SimRacing games like F1 and iRacing are reaching new heights in Video Game Streaming.

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COVID-19 Live Streams

Streamers are using Twitch and other platforms to engage WFH audiences during the global pandemic.

#Ads of the Week: 2/16–2/22

This week on Twitch sponsored segments popped up for the new Amazon Original show Hunters as well as the normal#ad streams we have seen. We dive below into the top sponsored segments across streaming platforms to give you detailed view on their success.

Call of Duty Esports — YoY Performance

Call of Duty esports have undergone quite the overhaul in the past year with the CoD League taking on a geolocated franchise model, much like the Overwatch League. In addition, the league, previously known as the Call of Duty World League, had its broadcasts move from Twitch to YouTube, making it so that the fresh new league had a new home as well.

#Ads of the Week: 2/9–2/15

Last week, the Gillette Gaming Alliance dominated the sponsored campaign market on Twitch by securing the top three most watched sponsored streams. The announcement of

GVC Top Ten: 2/3–2/9

League continues to reign king and increases across the board. Decline of Escape from Tarkov, World of Warcraft, and Garena Free Fire.

Top #Ads of the Week- 1:20–1:26
Top #Ads of the Week: 1/20–1/26

With esports kicking into high gear this weekend, one would media buyers to pivot away from influencer marketing. Rather, sponsored live streams performed strongly week

GVC Top Ten: 1/13–1/19

League is #1 even without esports, Fortnite bounces back with fancy cosmetics, context around Minecraft