Twitch, YouTube and Facebook are typically the platforms that come to mind when marketers think of where to reach gaming audiences. While these platforms do
The latest #Ads of the Week featured sponsored streams from Ramee, shroud and Joueur_du_Grenier.
e.l.f. Cosmetics was the the top mentioned beauty brand across Twitch chats during July.
The latest #Ads of the Week featured sponsored streams from TimTheTatman, GTAWiseGuy, and Teepee in partnership with all new brands to the series!
Food brands continue leveraging live streaming platforms like Twitch to build brand affinity.
G FUEL was the most mentioned energy drink brand during May 2021.
Heineken was the most mentioned beer brand in the past 7 days!
The latest top #Ads of the Week was led by Trainwreckstv, GMHikaru, and NICKMERCS in partnership with Stake, Polymarket, and Sniper: Ghost Warrior Contracts 2.
YouTube Gaming dominated sim racing esports viewership with 758K hours watched between 2019-2020!
Resident Evil Village had major success on live streaming platforms. Peak viewership was at an all-time high for the franchise during the game’s launch!
Battle Royales continue to lead MOBAs in mobile game streaming with games like PUBG Mobile gaining increased popularity in recent years.
Sponsored live streams containing #ad have increased an average of 79% year-over-year. More marketing budgets have moved towards streaming.
The latest top #Ads of the Week was led by xQcOW, Trainwreckstv, and auronplay in partnership with Stake and Enlisted.
Stream Hatchet’s Streaming Political News report details the importance of using Twitch and YouTube to reach young voters.
The latest top #Ads of the Week was led by ludwig, Trainwreckstv, and summit1g in partnership with Bose, Stake, and Enlisted.
DoorDash led all other meal delivery services in total Twitch chat engagement in March 2021 beating UberEats, Grubhub, and others!
The top #Ads of the Week led by KendineMuzisyen, shroud, and GTAWiseGuy in partnership with Raid: Shadow Legends, AT&T, and Incent.
The Elder Scrolls Online has been the most popular title lifting Bethesda 29% higher in viewership since its Microsoft acquisition.
G FUEL partnered with NICKMERCS and GMHikaru generating impressive sponsored viewership totaling over 430K hours watched.
Facebook Gaming reached 527K average monthly viewers in January 2021 setting an all-time high for the platform.
The CDL’s second season is already showing increased viewership YoY after the 2021 Opening Weekend.
Myth, LuluLuvely, and jakenbakeLIVE partnered with TurboTax, Aimlabs, and 7Eleven for unique campaigns.
The latest top ten live streaming categories were led by Just Chatting, League of Legends, and GTA V for the second consecutive week.
Just Chatting continues to reign over all other categories with League of Legends and GTA V rounding out the top three.
YouTube secured 95% of the inauguration live stream viewers compared to Twitch’s 5%.
The OfflineTV server on Rust caused the game to reach it’s highest viewership in years.
Mentions of the term “simp” across Twitch chat doubled following its ban on the platform.