India and Brazil Dominate Garena Free Fire Viewership
Garena Free Fire was banned in India last week due to the app’s connections to China. The battle royale game is not the first to
February 23, 2022
Garena Free Fire was banned in India last week due to the app’s connections to China. The battle royale game is not the first to
Lost Ark, Amazon Game’s newest MMORPG, has been breaking records across the board since its release last week. In just 24 hours after the free
The most recent #Ads of the Week was dominated by activations with channels streaming the release of Lost Ark last week. CAHOS_Gaming, Senderfn, and jessirocks
tldr; Platform war streamers who switch from Twitch to YouTube Gaming tend to see short-term dropoff in peak viewership, but after a few years, gains
The latest #Ads of the Week features sponsored streams from Lenovo, Microsoft, and Pizza Hut. Pizza Hut sponsored a stream with ShivFPS to promote their
Bungie, the creator of the Destiny franchise, was recently purchased by Sony Interactive Entertainment, with the stipulation that Bungie will remain independent and games will
ESL Gaming and FACEIT, two of esports biggest event organizers, were recently purchased in a $1.5 billion deal by Savvy Gaming Group. The merger is
Teamfights Tactics reached its highest weekly viewership on Twitch, YouTube Gaming, and Facebook Gaming following the release of Set 6.
Garena Free Fire eclipsed Fortnite as the most watched battle royale across Twitch and YouTube Gaming with 1.08B hours watched YTD!
The newest #Ads of the Week is sports themed as both Castro_1021 and NICKMERCS have partnerships with companies affiliated with sports. For the second consecutive
Netflix film viewership has been released; how does it compare to game viewership on live streaming platforms?
The latest #ads of the Week featured NICKMERCS, Rubius, and Squeezie in partnership with SeatGeek, Bloodhunt, and House of Ashes! As the release of many
The release of New World shook up MMORPG audiences as the new game stole massive viewership from competitor titles upon release.
The latest #Ads of the Week featuring Swagg, Mizkif, and HasanAbi in partnership with Doritos, Old School Runescape, and Far Cry 6!
The latest #Ads of the Week featuring Mizkif and GTAWiseGuy in partnership with Compare.com and NordVPN!
Is Amazon’s new MMORPG “New World” going to steal enough market share to become the most streamed game within the genre?
Twitch, YouTube and Facebook are typically the platforms that come to mind when marketers think of where to reach gaming audiences. While these platforms do
The latest #Ads of the Week featuring TimTheTatman, shroud, and Fextralife in partnership with Current, Zero Hour, and Splitgate!
Recently, car brands like Honda have become widespread in the gaming industry and are racing towards sponsorship deals that promote brand affinity.
The trend of speedrunning games experienced huge growth across all major live-streaming platforms, with over 230K speedrun stream titles since 2019!
The latest #Ads of the Week featured sponsored streams from NICKMERCS, and shroud in partnership with G FUEL and NARAKA: BLADEPOINT!
Bitcoin, the face of crypto, continues to lead cryptocurrency buzz with over 188K Twitch chat mentions during July.
Over 4B hours of non-gaming Twitch content has been watched since 2020!
e.l.f. Cosmetics was the the top mentioned beauty brand across Twitch chats during July.
Since January, audience overlap from Call of Duty: Warzone to Apex Legends has increased 8 points!
The latest #Ads of the Week featured sponsored streams from shroud and Fextralife in partnership with closed beta MMO, New World!
2021 live stream viewership has increased by an average of 49% compared to 2020.
Live streamers are growing their audience by taking advantage of social media platforms like TikTok.
The Halo Franchise continues to have a lasting impact across live-streaming platforms!
Major brands are moving towards marketing within the video game and esports communities!
Twitch subscriptions have grown 55% YoY as the live streaming audience continues to grow in 2021!
Trainwreckstv and sponsor Stake.com hold all three spots for this week’s #Ads of the week!
YouTube Gaming dominated sim racing esports viewership with 758K hours watched between 2019-2020!
The face of cryptocurrency, Bitcoin, is leading the conversation in crypto among Twitch viewers with over 350K mentions in chat last month.
Resident Evil Village had major success on live streaming platforms. Peak viewership was at an all-time high for the franchise during the game’s launch!
Sponsored live streams containing #ad have increased an average of 79% year-over-year. More marketing budgets have moved towards streaming.
Stream Hatchet’s Streaming Political News report details the importance of using Twitch and YouTube to reach young voters.
Live streaming hours watched across Twitch, YouTube Gaming, and Facebook Gaming increased 80% in Q1 year-over-year.
The top live stream sessions of March 2021 featured Free Fire channels on YouTube Gaming and xQc on Twitch.
Over 50% of the Battle Royale viewership on western platforms in Feb ’21 was produced on Twitch.
Battle Royale, First-Person Shooter, and MOBA genres combined to decrease over 3% in hours watched since August 2020.
GMHikaru, Gyan Gaming, and Punz partnered with Auto Chess, Petronas, and Raid Shadow Legends for this week’s top sponsored streams.
Facebook Gaming reached 527K average monthly viewers in January 2021 setting an all-time high for the platform.
This week, Stream Hatchet analyzed the growth of simulated racing viewership over the past six months. The genre has grown in popularity especially as a
Trymacs and LevlUp led extremely successful sponsored streams with over 1.4M hours watched from two segments.
VALORANT popularity soared recently as the gaming community prepares for the next big esport out of Riot Games.
Just Chatting continues to reign over all other categories with League of Legends and GTA V rounding out the top three.
xQcOW and ROG led all sponsored segments last week while Squeezie and Maximilian_DOOD partnered with PlayStation Plus and Path Of Exile to secure the other spots.
The OfflineTV server on Rust caused the game to reach it’s highest viewership in years.
PUBG Mobile and Garena Free Fire lead the way for mobile gaming as the category increases in popularity in the west.
NICKMERCS dominated the sponsored segments as Spellbreak also took home two of the top three spots.
Six out of the top ten peak streams between December 7th – December 13th came from non-English channels.
The League of Legends World Championship propels the game into first place while Among us tumbles. As expected, League of Legends reclaims the thrown as
