Eminem Fortnite Concert: Tapping into Nostalgia for a New Generation of Streaming
As Fortnite gears up for its latest event featuring Eminem on December 2nd, 2023, the event is not just a spectacle of music and gaming
As Fortnite gears up for its latest event featuring Eminem on December 2nd, 2023, the event is not just a spectacle of music and gaming
In a groundbreaking shift for live streaming, Illojuan, a traditional gaming content creator, actively took the reins on Twitch to broadcast the Latin Grammys’ red
During the week of October 27th to November 3rd, popular Twitch creator KaiCenat live-streamed for 7 days straight from behind bars in a simulated jail.
October proved to be an exciting month for Twitch, with certain creators making significant strides in gaining new followers. The month saw varying content from
The intersection of Halloween and the world of gaming and live streaming has seen significant growth in recent years. October, renowned for its spooky ambiance,
A decade after its initial release, Alan Wake, the title from 2010, has made a grand re-entrance into the gaming world. Following the 2021 remastering
Marvel’s Spider-Man 2 has taken the gaming world by storm, proving once again that Spidey truly has a special place in our hearts. Released to
Escape From Tarkov (EFT), developed by Russian company Battlestate Games, has increasingly carved out a unique niche in the gaming world. Set in the fictitious
Historically video game showcases have been some of the most anticipated events in live-streaming. In the cessation of major gaming showcases like E3 ceasing operations,
Barcelona’s Primavera Sound festival partnered with Amazon Music this year to broadcast a selection of the shows on Twitch. The three broadcasts generated over 400K
Legend of Zelda: Tears of the Kingdom The latest game to join the top 10 video game debut’s for live streaming was The Legend of
Live streaming is a burgeoning industry that saw incredible growth in the last several years, partly due to the COVID-19 pandemic. 2021 saw peak viewership
Stream Hatchet’s Video Game Live Streaming Trends Report for Q1 2023 is live! Download the report to understand trends on Twitch, YouTube Live, and for
The new live streaming service, Kick, has made a name for itself in the gaming space, quickly attracting some of the biggest names in the
TSM climbed to the top of the most-watched esports organizations leaderboards last month with 14.6M hours watched. TSM generated 13.5M hours watched in March through
NRG was February’s most watched esports organization generating 17.1M hours watched. NRG generated the bulk of their watchtime from their content creators; 12.5 of NRG’s
Apparel brands are showing signs of popularity in live streaming. Gucci The most mentioned apparel brand in February is Gucci. During February Gucci garnered over
The second annual Streamer Awards were held this Saturday in Los Angeles and broadcast live on Twitch. The event, hosted by QTCinderella, generated 2.19M hours
The second annual Twitch Rivals Squid Craft Games wrapped up on March 5th, crowning English-speaking creator sapnap, a member of the Dream Team, as the
February saw a lot of Gaming activations thanks to some popular game titles being released early on in the month. PlayStation The top of our
Kai Cenat has set a new standard for marathon live streaming events with his record-breaking Mafiathon. In about a month’s time, Kai generated 46 million
February A brand new face joins February’s top games leaderboard. Hogwarts Legacy quickly became one of the most watched and most talked about games in
February Kai Cenat shot up to the top of February’s top live streamers leaderboard with a whopping 43M hours watched. At the beginning of February
Dark and Darker Steam Next Fest The Steam Next Fest generated a lot of buzz for some gaming titles that we can expect to play
Nintendo fans were treated to the latest “Nintendo Direct” last week, a biannual announcement from the publisher premiering upcoming video game releases, updates, and DLC
Popular live streaming creator, HasanAbi, has raised over $1 million for the Turkey-Syria earthquake relief effort after several days of live streaming on Twitch. Turkey-Syria
Hogwarts Legacy has broken the record for the highest peak concurrent viewership for a single-player game on Twitch with 1.3 million viewers watching on Tuesday.
The 2022 Game Awards premiere tonight on major live streaming platforms and will award the best of the best publishers, developers, designers, and more working
Disney+ is November’s leader for video streaming services in Twitch chat, clocking in at 260K mentions last month. While also having the benefit of being
The Overwatch League concluded its 2022 run this month and garnered 12.5 million hours watched across live streaming platforms. The playoffs for OWL ran from
KaiCenat has quickly become one of the fastest growing content creators on Twitch in 2022. This year alone he’s gained over a million followers on
Overwatch 2 launched on October 4th for PC and all major consoles 3 years after its initial reveal at Blizzcon 2019. In the first week
In recent years, beauty and personal care brands have started to pay more attention to the video games and esports industry as a place to
Tony the Tiger, the 70-year-old mascot for Kellogg’s Frosted Flakes, got a facelift this month when he was transformed into a VTuber. On Friday, August
Candy, cookies, and other sweets are popular with most age groups. While fast food and chips might be some of the most chatted about food
Anime and video gaming culture have always been intertwined. Looking back all the way to the 80’s when Japanese consoles were brought to the US,
VALORANT reached the top game in live streaming last week with 36 million hours watched across Twitch, YouTube Gaming, and Facebook Gaming between July 11th
This year’s Amazon Prime Day was a record-breaking event for the company. Consumers purchased 300 million items over the 2-day event on July 12-13, saving
We’re taking a look at the top food delivery services across Twitch by chat mentions last month. Uber Eats was the most mentioned food delivery
Stream Hatchet, a wholly-owned subsidiary of Engine Gaming and Media, Inc., today announced that it has launched Stream Hatchet Brands, a tool and comprehensive database
For this week’s #Ads of the Week, we’re doing the top 4 ads instead of 3 as an extra bonus, since #3 and 4 were
Nintendo’s Kirby franchise has been around for three decades and has been sucking in players from all over the world. However, when it comes to
Anime and video game audiences have historically always had a large amount of overlap. According to Interpret, anime viewers are 1.5x more likely to be
This week’s #Ads of the Week were activations by brands through a variety of games and streamers. The top streams were from AnthonyZ, Maximilian_DOOD, and
Bungie, the creator of the Destiny franchise, was recently purchased by Sony Interactive Entertainment, with the stipulation that Bungie will remain independent and games will
Mid-Tier influencers generated 40% of live streaming viewership across Twitch, YouTube Gaming, and Facebook Gaming in Q3!
The latest #Ads of the Week featuring TimTheTatman, shroud, and Fextralife in partnership with Current, Zero Hour, and Splitgate!
DoorDash led all other meal delivery services in total Twitch chat engagement in March 2021 beating UberEats, Grubhub, and others!
Twitch’s Just Chatting category has grown 130% in total hours watched so far in 2020. This week, Stream Hatchet analyzed one of the fastest growing
TL;DR: Garena Free Fire and PUBG Mobile secure two of the most watched games across Twitch, YouTube Gaming, and Facebook Gaming. Mobile gaming continues to
TL;DR: YouTube continuing to climb as the platform saw an increase of 5.9% in hours watched in July. In the wake of Mixer shutting down,
TL;DR: Sony’s PlayStation exclusive games often generate high peak viewership. TLOU2, Death Stranding, and Ghost of Tsushima had the highest peaks all time. SONY and
TL;DR: The Chicago Red Stars led all NWSL teams in generated hours watched but the Houston Dash got the last laugh as they took home
YouTube scores a Massive Media Deal, what’s the current market share?