#Ads of the Week: December 7th – December 13th
Uber Eats and Wendy’s secured two of the top three spots via a new campaign while Amazon was back again with another watch party. The
December 14, 2020
Uber Eats and Wendy’s secured two of the top three spots via a new campaign while Amazon was back again with another watch party. The
The long awaited release of Cyberpunk 2077 reached massive viewership across live streaming platforms on launch day. After seemingly countless delays to the game’s release,
The popular mobile game reached new heights this year as it secured massive market share across Twitch, YouTube Gaming, and Facebook Gaming. This week, Stream
Election Night, Squeezie x Little Hope, & TheRealKnossi
With the release of the PlayStation 5, there was plenty of hype around the console exclusive titles. Upon launch of the PS5, Demon’s Souls and
Cold War reached a 36% higher peak viewership during launch weekend compared to last year’s release weekend. Stream Hatchet analyzed the latest Call Of Duty
Minecraft finds its way into the top three while Just Chatting and League of Legends remain at their previous spots. The most watched games across
G FUEL, Freaky, and Razer leveraged some of Twitch’s top channels to secure their spots on the latest #Ads of the Week. The top sponsored
Twitch’s Just Chatting category has grown 130% in total hours watched so far in 2020. This week, Stream Hatchet analyzed one of the fastest growing
HasanAbi has been one of prominent influencers discussing politics on Twitch, further increasing his engagement over the past few months during election season. His three
Twisted Tea, Jurassic World Evolution, and NFL Thursday Night Football led all sponsored segments. The top sponsored campaigns across streaming platforms this past week leveraged
TheRealKnossi dominated peak viewership last week with his Horror Camp 2020 stream involving several other influencers. This latest event generated his highest peak audience this
Dream streamed on both YouTube and Twitch, successfully reaching top 5 influencer peak viewers on each platform. Dream has been one of the fastest growing
DrLupo teamed up with Borat to play games on stream while promoting the new movie sequel. Borat’s second movie (officially titled Borat Subsequent Moviefilm: Delivery of
With FIFA21 releasing last week on October 6th, it has generated a significant amount of hours watched. Last week proved to be the game’s best
Amazon Original Series watch party, Black Desert Online, and NFL Thursday Night Football The top sponsored segments last week were sprinkled with both endemic and
CNN secured over 22% of the viewership from the 2020 Vice Presidential Debate across Twitch and YouTube. As much of the country tuned in to
League of Legends World Championship helps lift Riot Games to largest publisher market share last week. This past week, we analyzed publisher market share across
The new free-to-play RPG game made some waves on streaming platforms following its release reaching over 14M hours watched. Genshin Impact has taken the western
Amazon is using its subsidiary, Twitch, to push Amazon Original Series content in front of a new audience. The trillion dollar company leveraged Twitch streamers
NICKMERCS is back on top followed closely by chocoTaco and xQcOW with impressive viewership all around. The latest #Ads of the Week is once again
All PlayStation 4 owners were able to jump into Call of Duty: Black Ops Cold War this past weekend for the game’s first Alpha weekend.
TL;DR: Among Us was the most watched game last week with an inverse relationship to Fall Guys viewership. Recently, a new craze has emerged on
TL;DR: Garena Free Fire and PUBG Mobile secure two of the most watched games across Twitch, YouTube Gaming, and Facebook Gaming. Mobile gaming continues to
TL;DR: Among Us and Garena Free Fire climb to the top as League of Legends and Fortnite tumble. Gaming trends often come in waves like
TL;DR: Among Us has risen to the top of the charts as one of the most watched games last week beating out titles like GTA
TL;DR: The Bud Light Battle of the Best event topped the list via shroud’s channel while Square Enix and Marvel captured the other top spots
TL;DR: The premier esports organization signed LeBron James Jr. days after NBA player Ben Simmons became an investor, adding to an already stacked roster of
TL;DR: League of Legends continues to climb but Fortnite and Call of Duty: Modern Warfare reached a higher peak viewer count. League of Legends, the
TL;DR: NICKMERCS secured the top two spots with back-to-back days of sponsored segments with G FUEL. Once again, the #ads with the most viewership this
TL;DR: TimTheTatman’s audience overlaps heavily with other big Call of Duty: Modern Warfare streamers. In order for brands, agencies, and publishers to make strategic decisions
TL;DR: League of Legends remains at the top as their esports leagues began playoffs. Just Chatting and Fall Guys content continue to trend and round
TL;DR: League of Legends remains on top followed closely by Just Chatting. Fall Guys breaks into the top three as streamers of all varieties are
TL;DR: YouTube continuing to climb as the platform saw an increase of 5.9% in hours watched in July. In the wake of Mixer shutting down,
TL;DR: Shroud, Dr Disrespect, and Ninja all made impressive comebacks over the last few weeks averaging over 100k viewers with ease. It isn’t news that
TL;DR: Postmates leveraged Mizkif to generate the most viewership for a sponsored stream last week. Additionally, Charmin and Warframe made appearances at the top of
TL;DR: The Chicago Red Stars led all NWSL teams in generated hours watched but the Houston Dash got the last laugh as they took home
Just Chatting content still on top, Fortnite reached a massive peak viewership, and Minecraft surges. The latest edition of the most watched games across Twitch,
TL;DR: Sucker Punch’s new PlayStation 4 exclusive, Ghost of Tsushima, released last Thursday. Fextralife, LIRIK, and CohhCarnage brought in sizable viewership while showcasing the latest
TL;DR: Just Chatting, League of Legends, and Fortnite remain at the top and the Ghost of Tsushima release drew sizable viewership. Last week’s top ten
Gillette partnered with alanzoka to produce the top #ad of the week with Chipotle and NordVPN activations not far behind. In this edition of #Ads
TL;DR: Lando Norris was 3rd in total F1 2019 Hours Watched across all platforms and also placed 3rd in the Austrian Grand Prix on 7/5/2020.
While Facebook has seen an increase of 345% in total hours watched since April 2019, Mixer has declined 26% over the same period.
PUBG Mobile generated 52% more total hours watched and 79% more esports hours watched than PUBG.
Streamers are using Twitch and other platforms to engage WFH audiences during the global pandemic.
Best in Class Analytics Monitoring Platform to Support Legendary Esports Organization.
This week on Twitch sponsored segments popped up for the new Amazon Original show Hunters as well as the normal#ad streams we have seen. We dive below into the top sponsored segments across streaming platforms to give you detailed view on their success.
Call of Duty esports have undergone quite the overhaul in the past year with the CoD League taking on a geolocated franchise model, much like the Overwatch League. In addition, the league, previously known as the Call of Duty World League, had its broadcasts move from Twitch to YouTube, making it so that the fresh new league had a new home as well.
Top Game: League of Legends With League of Legends’ spring esports in full swing, the title continues to dominate the charts. The game has led all others
Last week, the Gillette Gaming Alliance dominated the sponsored campaign market on Twitch by securing the top three most watched sponsored streams. The announcement of
Co-Streams, Simulcasts, and Premium channels lead Complexity and Method to the Top of Twitch
League takes the top, Fortnite & GTA V take the top with shrinking audiences
Are mobile esports the next big thing? Where are viewers consuming the content?
League is #1 even without esports, Fortnite bounces back with fancy cosmetics, context around Minecraft
Cohh & Corsair, Myth & Epic Games, AdmiralBahroo & Iceborne
Based on the grow rate trends of CouRage’s audiences, we’ve made a few predictions around Valkyrae.
Tarkov might be the new meta, League dethroned and rises, Fortnite’s winter debacle
