Top Fast Food Brands in Twitch Chat – Q1 ’22
This week we’re previewing Stream Hatchet’s 2022 Brands in Video Gaming and Esports Report. The report is perfect for brand marketers and marketing agencies looking
June 29, 2022
This week we’re previewing Stream Hatchet’s 2022 Brands in Video Gaming and Esports Report. The report is perfect for brand marketers and marketing agencies looking
This week’s live streaming Ads of the Week has been taken over by some new competition. In first place we have Lilith Games’ Rise of
The Johnny Depp vs. Amber Heard defamation trial gained a huge amount of traction on live streaming, garnering 26.7 million hours watched on Twitch. The
This week’s #Ads of the Week has activations from two video games and one non-endemic brand in the live streaming space. Coming in first place
This week’s #Ads of the Week was dominated by games and endemic brands. Taking the top spot with 105,000 hours watched was Towelliee with an
The latest #Ads of the Week featuring GTAWiseGuy and NordVPN! The duo combined to hold the top three spots last week!
Heineken was the most mentioned beer brand in the past 7 days!
The latest top #Ads of the Week was led by TimTheTatman followed by alanzoka and LIRIK!
Major brands are moving towards marketing within the video game and esports communities!
Twitch subscriptions have grown 55% YoY as the live streaming audience continues to grow in 2021!
The latest top #Ads of the Week was led by xQcOW, Trainwreckstv, and auronplay in partnership with Stake and Enlisted.
The chess category on Twitch has reached all-time highs with the help of popular streamers and esports organizations signing professional players.
Asmongold hosted an incredibly successful charity stream and ludwig is still streaming 8 days later.
The Elder Scrolls Online has been the most popular title lifting Bethesda 29% higher in viewership since its Microsoft acquisition.
The top #Ads of the Week on Twitch and YouTube Gaming featuring benjyfishy and ibai working with Tracker Network and Spotify!
Over 50% of the Battle Royale viewership on western platforms in Feb ’21 was produced on Twitch.
G FUEL partnered with NICKMERCS and GMHikaru generating impressive sponsored viewership totaling over 430K hours watched.
Myth, LuluLuvely, and jakenbakeLIVE partnered with TurboTax, Aimlabs, and 7Eleven for unique campaigns.
Just Chatting continues to reign over all other categories with League of Legends and GTA V rounding out the top three.
xQcOW and ROG led all sponsored segments last week while Squeezie and Maximilian_DOOD partnered with PlayStation Plus and Path Of Exile to secure the other spots.
Sky Blue FC was the most mentioned team in chat during the 2021 NWSL draft on Twitch.
Rust explodes with viewership for the second consecutive week to knock off Just Chatting as the most watched category.
TheGrefg reached 2.5M concurrent viewers on Twitch while streaming the reveal of his in-game Fortnite skin.
GMHikaru, imls, and AdinRoss led all sponsored streams with help from Audible, Summoners War, and Duelbits.
Last week’s most watched games across Twitch, YouTube Gaming, and Facebook Gaming had some surprises. The viral Rust server shared by OfflineTV, Sodapoppin, xQcOW, and
Both shroud and NICKMERCS reached impressive viewership numbers from sponsored segments with Hot Pockets, G FUEL, and Twisted Tea.
NICKMERCS dominated the sponsored segments as Spellbreak also took home two of the top three spots.
Six out of the top ten peak streams between December 7th – December 13th came from non-English channels.
Uber Eats and Wendy’s secured two of the top three spots via a new campaign while Amazon was back again with another watch party. The
