Q1 2023 Video Games Live Streaming (The Last of Us)
The Last of Us took live streaming by storm in Q1 2023. The use of video game IP outside of the gaming industry is on
May 9, 2023
The Last of Us took live streaming by storm in Q1 2023. The use of video game IP outside of the gaming industry is on
Headphones are a staple in both the gaming and live streaming space across all types of creators. Many influencers incorporate a gaming headset or a
While Twitch has become categorized as a gaming focused platform, there are many other creatives who find value in being able to live stream their
As livestreaming continues to expand, Ibai Llanos once again stands at the forefront of innovating the livestreaming experience with his new competition, the Kings League.
Amazon Prime Video has purchased the rights to stream this year’s Thursday Night Football on Prime Video. Amazon has also opted in to allow Twitch
In the live streaming space it’s common knowledge just how dominant the Just Chatting category is on Twitch. However, when looking at the whole picture
Monster Energy partnered with EA for an Apex Legends tournament this week called “Monster Mayhem,” which garnered 89K hours watched across live streaming platforms. The
Gaules takes the Top Spot on the Streaming Leaderboards For the first time in 3 consecutive months, xQc has fallen from the #1 spot in
AMD leads the charts for the most-chatted about computer parts brand on Twitch in September with almost 160K mentions. AMD has held onto this spot
The newest creator-made game show, Juiced, made its debut on September 30th to a peak audience of 124K viewers. The show, hosted by top Twitch
Red Bull still leads the charts this month as the top energy drink by chat mentions on Twitch live streams with 148K mentions in September.
The winners for this week’s Live Streaming #Ads of the Week are Fansly, Amazon Gaming, and Jack in the Box. Fansly takes the top spot
The winners for #ads of the week are Super People, Amazon Prime Video, and Fansly. Fansly Sets Its Sights on Twitch Fansly was the most
Who is Kyedae Kyedae Shymko, who goes by Kyedae on Twitch, is a popular live streamer and content creator for the esports organization 100 Thieves.
The winners for #Ads of the week are Two Point Campus, GameStop, and Papa John’s. Two Point Campus Two Point Campus takes first place in
Who is Shroud Michael Grezesik, better known as Shroud, is a living legend in esports. Shroud is a former professional CS:GO player and currently is
Tower of Fantasy is the sole winner of #ads of the week. Tower of Fantasy Sweeps Live Streaming Ads Tower of Fantasy is a shared
This weeks #ads of the week winners are MultiVersus, Sony, and Honda. MultiVersus returns to ads of the week for the second week in a
Aim Lab, an aim training game from publisher State Space, is quickly becoming one of the most active brands in esports and live streaming. The
As livestreaming and esports has become more mainstream, non-gaming brands are rushing into gaming to reach young consumers where it matters. According to NewZoo 70%
This year’s Amazon Prime Day was a record-breaking event for the company. Consumers purchased 300 million items over the 2-day event on July 12-13, saving
On June 25th Spanish streamer Ibai broke Twitch’s viewership record with 3.3 million concurrent viewers during his boxing event. The previous record was held by
This week we’re previewing Stream Hatchet’s 2022 Brands in Video Gaming and Esports Report. The report is perfect for brand marketers and marketing agencies looking
This week’s live streaming Ads of the Week has been taken over by some new competition. In first place we have Lilith Games’ Rise of
The Johnny Depp vs. Amber Heard defamation trial gained a huge amount of traction on live streaming, garnering 26.7 million hours watched on Twitch. The
This week’s #Ads of the Week has activations from two video games and one non-endemic brand in the live streaming space. Coming in first place
This week’s #Ads of the Week was dominated by games and endemic brands. Taking the top spot with 105,000 hours watched was Towelliee with an
The latest #Ads of the Week featuring GTAWiseGuy and NordVPN! The duo combined to hold the top three spots last week!
Heineken was the most mentioned beer brand in the past 7 days!
The latest top #Ads of the Week was led by TimTheTatman followed by alanzoka and LIRIK!
Major brands are moving towards marketing within the video game and esports communities!
Twitch subscriptions have grown 55% YoY as the live streaming audience continues to grow in 2021!
The latest top #Ads of the Week was led by xQcOW, Trainwreckstv, and auronplay in partnership with Stake and Enlisted.
The chess category on Twitch has reached all-time highs with the help of popular streamers and esports organizations signing professional players.
Asmongold hosted an incredibly successful charity stream and ludwig is still streaming 8 days later.
The Elder Scrolls Online has been the most popular title lifting Bethesda 29% higher in viewership since its Microsoft acquisition.
The top #Ads of the Week on Twitch and YouTube Gaming featuring benjyfishy and ibai working with Tracker Network and Spotify!
Over 50% of the Battle Royale viewership on western platforms in Feb ’21 was produced on Twitch.
G FUEL partnered with NICKMERCS and GMHikaru generating impressive sponsored viewership totaling over 430K hours watched.
Myth, LuluLuvely, and jakenbakeLIVE partnered with TurboTax, Aimlabs, and 7Eleven for unique campaigns.
Just Chatting continues to reign over all other categories with League of Legends and GTA V rounding out the top three.
xQcOW and ROG led all sponsored segments last week while Squeezie and Maximilian_DOOD partnered with PlayStation Plus and Path Of Exile to secure the other spots.
Sky Blue FC was the most mentioned team in chat during the 2021 NWSL draft on Twitch.
Rust explodes with viewership for the second consecutive week to knock off Just Chatting as the most watched category.
TheGrefg reached 2.5M concurrent viewers on Twitch while streaming the reveal of his in-game Fortnite skin.
GMHikaru, imls, and AdinRoss led all sponsored streams with help from Audible, Summoners War, and Duelbits.
Last week’s most watched games across Twitch, YouTube Gaming, and Facebook Gaming had some surprises. The viral Rust server shared by OfflineTV, Sodapoppin, xQcOW, and
Both shroud and NICKMERCS reached impressive viewership numbers from sponsored segments with Hot Pockets, G FUEL, and Twisted Tea.
NICKMERCS dominated the sponsored segments as Spellbreak also took home two of the top three spots.
Six out of the top ten peak streams between December 7th – December 13th came from non-English channels.
Uber Eats and Wendy’s secured two of the top three spots via a new campaign while Amazon was back again with another watch party. The
