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The importance of influencer marketing for reaching gamers
Indie publishers struggle to get noticed. While publishers
Film and TV adaptations of popular game franchises
The release of Sucker Punch’s new open-world game was met with high anticipation. Over the first week of the game’s life, Ghost of Tsushima has generated over 17 million hours watched on Twitch alone. Stream Hatchet outlined those responsible for the most content watched as Fextralife, LIRIK, and CohhCarnage topped the list.
Insights:
– Fextralife dominated as the top streamer with over 2.73M hours watched from 86 broadcast hours.
– Of the top three Ghost of Tsushima streamers, LIRIK generated the highest peak at just over 38k viewers.
– Ghost of Tsushima finished as the 10th most watched game across Twitch, YouTube, and Facebook in its first week.
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The importance of influencer marketing for reaching gamers
Indie publishers struggle to get noticed. While publishers
Film and TV adaptations of popular game franchises
