The latest #Ads of the Week highlights big partnerships with top streamers, specifically TimTheTatman, GTAWiseGuy, and TeePee. Similar to professional athletes on Wheaties cereal boxes, Tim has graced the box cover of Sour Patch Kids. However, instead of simply putting the streamer’s face on the box, the collaboration features Tim’s three favorite flavors: Blue Raspberry, Strawberry, and Lime. Tim is promoting the 2lb box of Sour Patch Kids through his channel via #ads on stream. Although this isn’t the first time a sweet product has teamed up with Tim ( did a promotion with him a few years back), it’s certainly the most unique. Influencer marketing is here to stay and the gaming community is quickly getting involved. TimTheTatman’s Sour Patch Kids, MTN DEW Game Fuel, and many other collaborations are blossoming as a result. Be on the lookout for more cool partnerships with your favorite streamers!