The latest top sponsored segments was led by NICKMERCS with another G FUEL activation. Again, the dynamic duo proved to have the perfect relationship as their #ad stream was by far the most watched last week. However, KelseyDangerous was able to host a stream in collaboration with State Farm to raise money for the NAACP – an incredibly selfless use of her platform. State Farm occasionally works with top streamers to raise money for various causes so seeing the success of the campaigns, both in streaming metrics and donation value, is refreshing. Lastly, Symfuhny stepped outside of his usual FPS games during a sponsored stream with DoorDash. Food delivery services have been one of the industries to invest in gaming and esports more frequently as of late. DoorDash, Grubhub, and others have all moved marketing budgets towards sponsoring streams, individuals, or even organizations. Keep an eye out for more big moves from these services that fit the gaming lifestyle and allocate more money to these digital marketing campaigns!
NICKMERCS x G FUEL
KelseyDangerous x State Farm
Symfuhny x DoorDash