Live streaming platforms like Twitch have been slowly expanding beyond gaming content. Podcasts, talk shows, and even financial news have emerged as topics of interest. Along with these new content opportunities lies the abundance of live streamed sports games. In the age of cable cutting, sites like Twitch or YouTube could be the perfect home for sports with the added benefits of reaching new, younger audiences while also leveraging live chat. This week, Stream Hatchet analyzes the growth of sports content on Twitch in 2021.
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