Last week’s most popular live streaming categories was once again led by Just Chatting. The Twitch-specific category broadened its lead over League of Legends and eclipsed the 60M hours watched mark. Not only did it lead in overall viewership but also in peak viewers with about 939K. The growth of content outside of gaming appearing on streaming platforms is a big reason for the category’s continued growth; combined with the increased popularity live streaming has seen over the past year.
Marketing Intelligence
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